Alisa Yakovleva

The biggest names at Summit

MEET THE Business Mentor & Founder of OFFPRICE

Alisa Yakovleva!

Alisa Yakovleva is the founder of OFFPRICE, a retail chain that redefines conscious fashion through scale, structure, and simplicity.

With no funding and no safety net, she launched OFFPRICE from the cramped living room of her own rented flat. It began with messy spreadsheets, hard decisions, and the kind of daily chaos no investor ever sees. Within a year, the business turned profitable.

Today, OFFPRICE is a nationally recognised brand: a network of 40 outlet stores, partnering with over 1,000 fashion brands, and generating more than $60 million in annual revenue.

But for Alisa, growth isn’t just about numbers—it’s about reshaping how people buy, what they value, and how fashion can stay relevant and responsible. As the business scaled, so did her mission.

Alisa went on to found Avgust Academy—a mentorship space and business community for experts, retailers, creators, and service-based entrepreneurs who want to grow with clarity, depth, and intention.

Her approach is rooted in pre-suasion: meaning before marketing, clarity before content, structure before scale.

She teaches women to build businesses that convert through trust, not tactics. Brands that grow steadily, intentionally—without burnout or algorithm-chasing. Her method is calm. Strategic. Proven.

It’s not about going viral. It’s about building something that lasts.

For Alisa, business isn’t just execution—it’s philosophy, rhythm, and design. And it all started in a rented flat, with a decision no one else could make for her.

Featured in media:

Our Brands: